Revv has launched the car subscription platform – SWITCH in India and it will go live on May 19th, 2017. Revv is a shared mobility platform which allows users to subscribe to a fleet of cars on the monthly or yearly basis. With the launch of SWITCH, Revv hopes to revolutionise the concept of car ownership. For your information, back in November, Revv has raised its Series A round of funding from Edelweiss Private Equity, and since then they expanded to Mumbai, Pune, Chennai, Jaipur and Vishakhpatnam.
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SWITCH is a bold and creative platform which allow users to pick any car from a collection of many and you can use it for a month or a year, or break the deal before the designated time if they like. You could possibly drive around in a new car every month. Such a platform would be the burden from those who bring home their cars on bank loans. The fleet of cars would include MUVs, SUVs, crossovers, sedans, and hatchbacks.
Press Release Quote:
Speaking at the launch, co-founders of Revv said:
“Mainstream adoption of shared mobility will increasingly depend upon an ecosystem of services coming together, which collectively cater to the full set of needs of a person who wants to adopt a lifestyle based on shared mobility v/s traditional car ownership. While some use-cases have been increasingly well-served by cabs and hourly self-drive rentals, there is a clear gap in services tailored towards longer term mobility.”
“For users with fast-changing lifestyles, or for users with tactical requirements (say, for a few months), buying or leasing a car is impractical, because of the long-term commitments and hassles involved in the purchase, maintenance and resale. Switch aims to change that and fill this gap. It is a subscription service, available by-the-month or by-the-year. It makes accessing a car much more convenient and hassle-free, through what is essentially a ‘no commitments’ relationship. The user can get started whenever he wants, without worrying about fixed long-term expense, and switch it off whenever he wants. He can switch between car models as frequently as every month, e.g. using a hatchback for day-to-day usage, while switching to a nice SUV for vacations. He can even maintain his subscription across cities. The upfront expense will also be much lower than buying a car because of no down-payment.”
“This is relevant for anyone who is looking for a solution without long-term commitments and hassles. It could be an IT professional who spends most of his time on site and needs a car only for the few months when he is home, or a group of friends wanting to share a car and split subscription costs, or someone on a temporary assignment in a new city, or someone who just does not want to stay stuck with one car model for several years.”
“Sharing a subscription is more practical than sharing one’s own car, and we see strong potential in that. For the Phase 2 of this, we will develop an app to help a user share his car with friends/neighbours when not in use, to substantially reduce his monthly expenses. The app will enable easier discovery of potential sharing partners and a smoother sharing experience.”
“The fleet will include a wide range of models, including MUVs, SUVs, crossovers, sedans and hatchbacks.”
